This "Downy Rinse and Refresh" actually did freshen my laundry. It works better than vinegar for removing odors and detergent residue. I had a seemingly unsolvable laundry odor problem. I think it resulted from using too much detergent along with an HE clothes washer that does not use enough water to rinse well. My clean clothes would begin to smell in storage or while wearing them. I previously tried other remedies such as vinegar rinses and even Lysol disinfecting additive. Finally, this Downy Rinse made a significant difference. Downy Rinse is a big improvement. My clothes appear noticeably brighter and cleaner. The recurring malodor is reduced. There are some product downsides though. The Downy is dispensed very late in the last rinse cycle and only briefly reaches fabrics. Running a separate rinse and spin cycle using Downy Rinse might be more effective. Another downside is the product price. Downy Rinse is expensive for everyday use. The very vague directions suggest 1/4 cup per load. That is only 24 loads per 48 oz. bottle. That works out to 54 cents per load (based on $13 for a 48 oz. bottle). That load cost is higher than detergent. Yet, I suppose if you really need a solution to odors then almost any price is worth it. I plan to keep using Downy Rinse indefinitely. I've run through three bottles so far. One more note, the product scent is strong and remains after drying. It doesn't bother me.
You may have experienced my same problem. Odorous "clean" laundry seems to be common now. Probably due to HE washers. The odor problem has a name, "rebloom." You can find explanations and tips online. The active ingredient in this Downy Rinse is citric acid. The citric acid breaks down old detergent residue that coated the cloth fibers. That old residue traps dirt and bacteria underneath. Hence the odor that recurs even after washing. This citric acid Downy Rinse solves the problem. Downy Rinse is not just a perfume.
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$12.32 with 5 percent savings $0.18 per Load
One-Time Price: $12.97 
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$11.02 with 15 percent savings $0.16 per Load
One-Time Price: $12.97
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Frequently bought together
This item: Downy Rinse & Refresh Laundry Odor Remover And Fabric Softener, Cool Cotton, 48 Fl Oz, HE Compatible Laundry Sanitizer, Safe On All Fabrics, Downy Fabric Softener, Liquid Fabric Softener
$12.97 ($0.19/Load)
Get it as soon as Wednesday, Mar 19
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$15.97 ($0.67/Ounce)
Get it as soon as Wednesday, Mar 19
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$12.97 ($0.27/Fl Oz)
Get it as soon as Wednesday, Mar 19
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Sustainability features
This product has sustainability features recognized by trusted certifications.Reduced air and/or water in the product or packaging for more efficient transportation.As certified by
Compact by Design (Amazon-developed Certification)
Compact by Design identifies products that, while they may not always look very different, have a more efficient design. By reducing water and/or air in the product or packaging, these become more efficient to ship. At scale, these small differences in product size and weight lead to significant carbon emission reductions.Sustainability features
This product has sustainability features recognized by trusted certifications.Manufactured using processes that reduce the risk of negative environmental impact.As certified by
ECOLOGO
ECOLOGO certified products have reduced environmental impacts at one or more stages of their lifecycle – from raw materials to end of life. ECOLOGO certification indicates that a product has met environmental performance standards, which include criteria in some or all of the following categories: materials, energy, manufacturing and operations, health and environment, product performance and use, and product stewardship and innovation. Products are evaluated on the applicable criteria through testing and auditing.
From the manufacturer
Ready to remove odors from stinky activewear, musty towels and more? Just start a load of laundry like you normally would with your preferred laundry detergent.
Just pour Downy Rinse & Refresh into your washer's fabric softener dispenser. It works in the rinse cycle to remove residues and odors trapped in fabric fibers.
No more reemerging odors! Fabrics come out fresher, softer and brighter because Downy Rinse & Refresh removes all the gunk and funk.
Compare with similar items
This Item  Downy Rinse & Refresh Laundry Odor Remover And Fabric Softener, Cool Cotton, 48 Fl Oz, HE Compatible Laundry Sanitizer, Safe On All Fabrics, Downy Fabric Softener, Liquid Fabric Softener | Recommendations  |  |  |  |  | |
| Price | $12.97 | $12.97 | $12.97 | $51.88 | $12.99 | $12.97 |
| Price Per Unit | $0.19 / Load | $0.09 / Fl Oz | $0.27 / Fl Oz | $0.27 / Fl Oz | $0.27 / Fl Oz | $0.27 / Fl Oz |
| Delivery | Get it as soon as Wednesday, Mar 19 | Get it as soon as Wednesday, Mar 19 | Get it as soon as Wednesday, Mar 19 | Get it as soon as Wednesday, Mar 19 | Get it as soon as Wednesday, Mar 19 | Get it as soon as Wednesday, Mar 19 |
| Customer Ratings | ||||||
| Sold By | Amazon.com | Amazon.com | Amazon.com | Amazon.com | Amazon.com | Amazon.com |
| scent | Cool Cotton | April Fresh | Active Fresh | Cool Cotton | Unscented | Dewdrop Dream |
| form | Liquid | Liquid | Liquid | Liquid | Liquid | Liquid |
Have to use too much for the price
Based on how the clothes smelled right out of the washer, I think this product does it's job. However, the directions only say to "fill" your fabric softener dispenser, there are no precise measurements. If I fill mine, you can see I used almost HALF the bottle on just 2 loads of laundry. The bottle is also not user friendly to pour. There are only 2 people in my home, but at a minimum, I do 2 loads of laundry per week so this bottle would last me maybe 3 weeks if I used a little less at a time. At the price this is, it's not worth it even if it works. And though the companies will not like this, do ya all know that fabric softener itself is not only bad for your washer and dryer but also bad for your clothes? I read this bottle carefully to try to make sure it was not an actual softener as the title description says it is. So I'm still not totally sold this is even safe to use.UPDATE: So I reviewed this only after the wash cycle, not drying. If your goal is fresh smelling laundry, don't buy this. The laundry came out of the dryer literally smelling like NOTHING. So yes, your laundry doesn't have a bad odor but it smells like nothing. Maybe adding scent beads would help, but I don't like to mix scents, and I will not use dryer sheets because fabric softener is so bad for your clothes and washer/dryer (really-----research it. All it does is leave a waxy residue on everything which is how it causes things to appear soft. They aren't soft, they are slick.) I might buy this strictly to use for towels as I feel like towels always come out of the laundry still smelling used somehow.
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